Why Are Commercial Auditions Slower In The Summer?

Almost every actor in Hollywood has had a conversation with their agent or manager in the summertime where the actor complains that the number of auditions has been slow. The agent or manager will always reply by saying that it is slow this summer.

That answer translates to....It is slow every summer in Los Angeles.

It is certainly busy in the winter and early spring during pilot season. Auditions pick up again in the fall when episodic season begins. Thankfully, episodic season is not the only work opportunity in the fall.

Commercial casting increases towards the end of summer thanks to a number of factors:

• Christmas commercials increase in number as companies make their annual pitch for holiday dollars to be spent in their stores
• The increase in Christmas commercials also means an increase in modeling and catalog work as companies display the items they have for sale this holiday season
• Car commercials are big as automakers try to get rid of older models as well as introduce the autos for next year

Plus, the summer TV schedules on the major networks are mostly filled with reruns, games shows and reality TV shows. Many advertisers save their ad dollars for the fall when the majority of the scripted TV shows start their seasons. This means casting directors have more commercial work in the fall.

The important thing for actors to remember is that they are not doing anything wrong if they have a lack of commercial auditions in the summer. It is simply a slow time for actors in general.

Actors should enjoy the quiet time and work on personal projects that are important to them. If they get really lucky in the fall, they won't have any spare time to work on those passion projects.

This actor is staying busy with stand up comedy and stage plays.